Formats

Chair backs
The Chair back format delivers a constant message directly in front of each chair for the duration of the 4-10 minute chair lift ride. The combination of lifting capacities of 2200 to 3200 people per hour and visual impressions of up to 10 minutes have made the Chair back an extraordinarily powerful outdoor media.

Admaps
Attached to the chair lift safety bar, the Admap is arguably the most important and useful information tool available to the resort guest. Advertising display sections are on each side of the resort trail map. Research conducted at Hotham concluded that over 60% of resort guests referred to the Admap 10 times per lift ride.

With lifting capacities of up to 22,400 people per day Admaps deliver extraordinary branding and awareness results.

Towers
Resort guests ride the same lifts repeatedly during their stay. One Tower sign can deliver up to 22,400 visual impressions per day which over the course of a ski resort visit will deliver incredible impact and cut through.

Tower Wraps
Snow Media were the first in the world to wrap Chair lift towers in 2006. Towers wraps deliver total brand ownership of a chair lift.